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At Jacob Mercari, we love natural diamonds for exactly that reason. They are not just stones. They are stories you can wear.

At Jacob Mercari, we’ve built our studio on the belief that the most meaningful jewellery tells a story. Birthstones are one of the oldest ways to do exactly that. Whether you’re designing a custom engagement ring, a gift for someone you love, or a personal piece for yourself, choosing a gemstone tied to your birth month adds a layer of intention that a diamond alone simply cannot replicate.

Thinking about buying an engagement ring at a retail chain? Discover why choosing a bespoke jeweller like Jacob Mercari gives you better diamonds, more value, and a ring that's truly one of a kind.

At Jacob Mercari, we've built a diamond search experience that puts thousands of certified loose diamonds directly in your hands before you ever speak with anyone, before any pressure, before any commitment. Lab-grown. Natural mined. Every shape. Every carat range. Every clarity and colour grade. Filter it exactly the way you want.

At Jacob Mercari, we work with clients from Toronto and across Canada to create custom engagement rings that are as individual as the people wearing them. In this guide, we walk you through exactly what the custom design process looks like — so you know what to expect before you ever book a consultation.

You have done the research. You know the general landscape the cuts, the settings, the budgets. Now comes the most important step: making the right choice for the person you love and the life you are building together. This guide is written for exactly where you are thoughtful, informed, and ready to decide with confidence.

At Jacob Mercari, we specialize in both expertly designed ready-to-ship engagement rings and fully custom creations, ensuring every couple finds a ring that feels truly personal.

In the world of fine jewelry, there is a growing movement toward "Quiet Luxury" pieces that don't need to shout to be noticed. For many of our clients at Jacob Mercari, in Toronto, the goal isn't just to have the biggest diamond in the room; it’s to have a ring that reveals its beauty in layers.

At Jacob Mercari, we believe shopping for fine jewellery especially an engagement ring should feel personal, relaxed, and inspiring.

Your engagement ring and wedding band are not only symbols of love and commitment but also beautiful pieces of jewelry that you’ll wear every day. Finding the right way to wear them can be a bit confusing, especially if you want to showcase their beauty while maintaining a sense of style.

When it comes to engagements and weddings, symbolism plays a significant role. One of the most recognizable symbols of an engagement is the engagement ring. However, have you ever wondered why we wear engagement rings and wedding bands on a specific finger?